White Paper: Revenue Optimization in the Food & Beverage Industry
New ways to think about revenue optimization
CPG brands continue to face the same challenges that...
News, trends, events and more
CPG brands continue to face the same challenges that...
MarketingTracker 5.15 introduces many new features and enhancements across the board. From...
Those brewers needing to sure up this year’s performance will of course be tempted by the allure of...
The course covers MarketingTracker basics to help users get started or refresh their
...
StrataQED enables analysts to build models that estimate the impact of marketing activities across...
ScanmarQED will be hosting two masterclasses at the MIE.
How do we tell...
ScanmarQED will be hosting two masterclasses at the MIE in Utrecht on the 6th and 7th of February....
Marketing Mix Modelling (MMM) is an established tool across a broad range of industries. It is...
In my last blog post (Winning Agency Pitches with Real Insights), I wrote about the media agency...