Business Blog

Brand owners, agencies, and consultancies alike often find themselves swamped with data: media spend, sales, availability, price competitiveness, brand health ...

We are excited to share with you some of the new functionalities within our new release - MarketingTracker 5.19 - which is now available for you. We have added ...

We’re excited to introduce the new version of MarketingTracker! In MarketingTracker 5.19 you will find more charting options, improved dashboard navigation, ...

One of the most important considerations in any transaction, whether for consumers or businesses, is the price of the good or service. While this may be overly ...

Today we will take a look at promotion analysis, focusing on the Fast-Moving Consumer Goods (FMCG) market. As promotions make up a substantial part of ...

Explore the power of Nested Modeling in our latest webinar! We are pleased to present you with the newest version of our Marketing Mix Modeling software ...

For the Consumer-Packaged-Goods (CPG) industry, both product strategy and Revenue Growth Management (RGM) are incredibly important for maximizing results, ...

We had the chance to sit down with Wâtte Roskam, ScanmarQED Senior Vice President of innovation to go over some of the most important questions that plague the ...

Are you looking to optimize your marketing portfolio? Then we've got the perfect tool for you. Use our checklist to prepare your marketing portfolio for ...

Recently we had the chance to sit down with Wâtte Roskam, ScanmarQED Senior Vice President of Innovation, to go over some of the most important questions that ...

We were pleased to announce our webinar - Promotions in Revenue Growth Management.