Business Blog

Our newest elearning course is here! The certified MarketingTracker Professional Dashboard Designer course is now available to all our clients.

We are pleased to present the newest module of our Marketing Mix Modeling software – Nested Modeling! Estimate the direct and indirect impact of your online ...

We are pleased to present the newest version of our Marketing Mix Modeling software – strataQED v2020.3 which includes a new Nested Modeling module! You can ...

Brand owners, agencies, and consultancies alike often find themselves swamped with data: media spend, sales, availability, price competitiveness, brand health ...

We are excited to share with you some of the new functionalities within our new release - MarketingTracker 5.19 - which is now available for you. We have added ...

We’re excited to introduce the new version of MarketingTracker! In MarketingTracker 5.19 you will find more charting options, improved dashboard navigation, ...

One of the most important considerations in any transaction, whether for consumers or businesses, is the price of the good or service. While this may be overly ...

Today we will take a look at promotion analysis, focusing on the Fast-Moving Consumer Goods (FMCG) market. As promotions make up a substantial part of ...

Explore the power of Nested Modeling in our latest webinar! We are pleased to present you with the newest version of our Marketing Mix Modeling software ...

For the Consumer-Packaged-Goods (CPG) industry, both product strategy and Revenue Growth Management (RGM) are incredibly important for maximizing results, ...