Why do I need to integrate data to analyze promotions?
What do you need to know about your promotions?
To begin, you must ask yourself the question, “what...
News, trends, events and more
To begin, you must ask yourself the question, “what...
The world of marketing is ever-changing. The way consumers interact with brands and respond to...
In today’s blog, we will cover how price segments, product lifecycle, product attributes, and...
This blog is a two-part series on pricing in Revenue Optimization. Part 1 gave you a more...
This blog is a two-part Q&A series on pricing in Revenue Optimization. In part one, Wâtte will give...
Promo pressure means that nowadays you can always see some promotions in the store. Now more than...
In a world driven by data, it's critical for you to understand your price points in the...
First new feature is something that has been...
As an important output of Marketing Mix Modeling (MMM), response curves...
With our Web API support function, you can now import any web API data (in...