News, Data Analytics • 5 min reading time Our Newest Update is Live! MarketingTracker 5.21 We’re delighted to introduce MarketingTracker 5.21. This release zooms in on a pivotal function in MarketingTracker: Synchronization and the Global ... Philippa Senior on 25 April 2022
Marketing Mix Modeling, News • 4 min reading time Maximize your returns with strataQED's new Nested Forecasting module Our newly released module of strataQED gives you the ability to forecast and optimize with a nested model. The budget optimization and allocation in this new ... Philippa Senior on 19 April 2022
News, Data Analytics • 4 min reading time What are the benefits of Nested Modeling? At ScanmarQED we’ve been talking for some time now about the benefits of nested modeling. Indeed, it seems to have gone from being an occasional use case to ... Tina Keightley on 23 March 2022
News, Data Analytics • 7 min reading time Our Newest Update is Live! MarketingTracker 5.20 We’ve been hard at work the first half of 2021 to bring you another exciting release, MarketingTracker 5.20! This version brings you more visualization ... ScanmarQED on 22 July 2021
News, Partner • 2 min reading time Introducing SAYG, our marketing ROI partner We had the chance to sit down with Andreas Hofmaier, Managing Partner of SAYG. ScanmarQED on 8 June 2021
Marketing Mix Modeling, News • 16 min reading time Nested Modeling Technical Blog We are pleased to present the newest module of our Marketing Mix Modeling software – Nested Modeling! Estimate the direct and indirect impact of your online ... Tina Keightley on 25 January 2021
Marketing Mix Modeling, News • 9 min reading time Nested Modeling Is Here! We are pleased to present the newest version of our Marketing Mix Modeling software – strataQED v2020.3 which includes a new Nested Modeling module! You can ... ScanmarQED on 14 January 2021
News, Data Analytics • 7 min reading time MarketingTracker 5.19 Deep Dive We are excited to share with you some of the new functionalities within our new release - MarketingTracker 5.19 - which is now available for you. We have added ... ScanmarQED on 14 December 2020
News, Data Analytics • 3 min reading time MarketingTracker 5.19 is here! We’re excited to introduce the new version of MarketingTracker! In MarketingTracker 5.19 you will find more charting options, improved dashboard navigation, ... ScanmarQED on 8 December 2020