Marketing Mix Modeling, Events, Webinar • 1 min reading time Webinar: Explore the Power of Nested Modeling Explore the power of Nested Modeling in our latest webinar! We are pleased to present you with the newest version of our Marketing Mix Modeling software ... ScanmarQED on 26 November 2020
Marketing Mix Modeling, News • 3 min reading time strataQED v2020-2 is here! The new version of our marketing mix modeling software - strataQED is here! This time we have focused on maximizing usability to ensure that your work is as ... ScanmarQED on 6 August 2020
Marketing Mix Modeling • 7 min reading time The most important output of your Marketing Mix Model: response curves So, you’re a marketer looking to optimize your marketing budget and understand how to best allocate your funds to get the best return on investment. In our ... Tina Keightley on 4 August 2020
Marketing Mix Modeling, Data Analytics • 2 min reading time Marketing Mix Modeling Integrated Planning Read our blog about how updating your Marketing Mix Modeling process creates a positive impact downstream ScanmarQED on 27 May 2020
Marketing Mix Modeling, Data Analytics • 1 min reading time Unfamiliar Data in an Unfamiliar World - Revisited Readout our blog about the impact of alternative data on business performance and whether it had a positive impact on businesses in real-time. ScanmarQED on 14 May 2020
Marketing Mix Modeling, Events, Webinar • 1 min reading time Building and Using Marketing Mix Models in the COVID-19 Economy We were delighted to host a webinar on building and using Marketing Mix Models in the Covid-19 Economy. ScanmarQED on 30 April 2020
Marketing Mix Modeling, Events, Webinar, Online Course • 1 min reading time Marketing Mix Modeling (MMM) Beginner's Course We are excited to introduce you to the course and learning material in the form of the webinar: Marketing Mix Modeling (MMM) ScanmarQED on 24 April 2020
Marketing Mix Modeling, Data Analytics • 5 min reading time Unfamiliar Data in an Unfamiliar World Using Nonstandard Data Sources to Measure Covid-19's Impact! ScanmarQED on 27 March 2020
Marketing Mix Modeling • 3 min reading time Marketing Measurement Solutions - Marketing Mix Modeling ScanmarQED has been mentioned in the 2019 Forrester report on Marketing Measurement and Optimization Solutions. To celebrate it, we want to dive into this ... ScanmarQED on 18 October 2019