ScanmarQED

Marketing Analytics and Planning software that provides you with better budget allocation, more accurate demand forecasting, and an optimal marketing mix planning. ScanmarQED — know what makes you grow.

• 3 min reading time

ScanmarQED has acquired ROIVENUE, a cloud-based marketing attribution platform

ScanmarQED on November 29, 2022

Marketing Mix Modeling • 4 min reading time

Optimize your marketing portfolio checklist

Are you looking to optimize your marketing portfolio? Then we've got the perfect tool for you. Use our checklist to prepare your marketing portfolio for ...

ScanmarQED on 19 August 2022

Data Analytics • 10 min reading time

Collaborative Insights

The good old business trinity of Excel, PowerPoint, and Email is not going to be fully replaced any time soon, but there are some aspects in which other ...

ScanmarQED on 13 April 2022

• 2 min reading time

It takes a village to raise a child: ScanmarQED social project materialized

ScanmarQED on 22 October 2021

MarketingTracker • 1 min reading time

MarketingTracker: Actionable Marketing Insights with no hassle

ScanmarQED on 29 September 2021

News, Data Analytics • 7 min reading time

Our Newest Update is Live! MarketingTracker 5.20

We’ve been hard at work the first half of 2021 to bring you another exciting release, MarketingTracker 5.20! This version brings you more visualization ...

ScanmarQED on 22 July 2021

News, Partner • 2 min reading time

Introducing SAYG, our marketing ROI partner

We had the chance to sit down with Andreas Hofmaier, Managing Partner of SAYG.

ScanmarQED on 8 June 2021

Marketing Mix Modeling • 46 min reading time

Beginner’s guide to Marketing Mix Modeling

Understanding what is working (and what isn’t) in your organization's marketing strategy has never been more important than it is today. Without being able to ...

ScanmarQED on 4 May 2021

Marketing Mix Modeling • 9 min reading time

Marketing Mix Modeling: The benefits of building a good model

Now, more than ever, marketers need to justify their budget and how it is allocated to quickly respond to changes in the marketplace. Fact-based ...

ScanmarQED on 26 March 2021

A leading Global player in Marketing Accountability Software

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Marketing.Illuminated.

The only holistic Marketing Accountability software that enables any brand owner to be enlightened by the impact of their decisions - on both past and future business outcomes.