Marketing Mix Modeling, Webinar, Partner • 4 min reading time 5 reasons to internalize your Marketing Modeling projects Measuring Marketing Return on Investment has always been a complex and rather problematic challenge for marketers. Thankfully, Marketing Mix Modeling has risen ... Charles XAVIER on July 9, 2021
News, Partner • 2 min reading time Introducing SAYG, our marketing ROI partner We had the chance to sit down with Andreas Hofmaier, Managing Partner of SAYG. ScanmarQED on 8 June 2021